Jeff Croft

I’m a product designer in Seattle, WA. I recently worked at Simply Measured, and previously co-founded Lendle.

Some of my past clients include Facebook, Microsoft, Yahoo, and the University of Washington.

I’ve authored two books on web and interactive design and spoken at dozens of conferences around the world.

I’m currently accepting contract work and considering full-time opportunities.

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Items tagged typography

  • Blog entry // 05.29.2007 // 10:45 AM // 27 Comments

    Typogrify: easily produce web typography that doesn’t suck

    Ever since I’ve worked at the Journal-World, I’ve lamented the fact that the typography on our sites left something to be desired. Straight quotes, widows all over the place, and so forth. And even though our programmers do care about typography (one of them is even quite the type nerd!), I had trouble getting the matter at the top of anyone’s (very long) priority list. I said I’d buy several beers for the first programmer to make John Gruber’s Smartypants a default piece of Ellington, the publishing system we develop and sell. Even that wasn’t enough of an incentive.

    That is, until we hired Christian Metts, a designer who also happens to be quite a good programmer. Christian must have really wanted those beers, because he went way above and beyond my request and created a library of Django template filters that is almost certainly the best thing to happen to web typography since Matthew Carter crafted Georgia. It’s called Typogrify, and it’s available at Google Code.

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  • Photo // 04.15.2007 // 5:15 PM // London, Great Britain // flickr

    C'mon — who wouldn't have taken this picture?

  • Photo // 04.15.2007 // 5:15 PM // London, Great Britain // flickr

    C'mon — who wouldn't have taken this picture?

  • Photo // 04.02.2007 // 9:15 PM // Lawrence, KS // flickr

    The Elements, take two

  • Photo // 04.02.2007 // 9:15 PM // Lawrence, KS // flickr

    The Elements, take two

  • Photo // 04.02.2007 // 9:11 PM // Lawrence, KS // flickr

    The Elements

  • Photo // 04.02.2007 // 9:11 PM // Lawrence, KS // flickr

    The Elements

  • Blog entry // 03.13.2007 // 1:40 PM // 32 Comments

    Clarifying comments I made in the typography panel at SXSW

    At the end of today’s great session Web Typography Sucks by Mark Boulton and Richard Rutter, I made a couple of comments on the mic that have resulted in a few questions from people who heard them. Just thought I’d take a minute to clarify…

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  • Photo // 03.01.2007 // 5:21 PM // Lawrence, KS // flickr

    Animals eaten

  • Photo // 03.01.2007 // 5:21 PM // Lawrence, KS // flickr

    Animals eaten

  • Photo // 03.01.2007 // 5:20 PM // Lawrence, KS // flickr

    Chipotle!

  • Photo // 03.01.2007 // 5:20 PM // Lawrence, KS // flickr

    Chipotle!

  • Photo // 03.01.2007 // 5:19 PM // Lawrence, KS // flickr

    Hip-Hop

  • Photo // 03.01.2007 // 5:19 PM // Lawrence, KS // flickr

    Hip-Hop

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