Jeff Croft

I’m a product designer in Seattle, WA. I recently worked at Simply Measured, and previously co-founded Lendle.

Some of my past clients include Facebook, Microsoft, Yahoo, and the University of Washington.

I’ve authored two books on web and interactive design and spoken at dozens of conferences around the world.

I’m currently accepting contract work and considering full-time opportunities.

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Items tagged css

  • Blog entry // 09.30.2007 // 11:33 PM // 141 Comments

    Tools do not a designer make

    During the design roundtable at Webmaster Jam Session last weekend, I mentioned that I think employers often value knowledge of tools too much when it comes to hiring web designers. As I think about it more, I realize that it’s not just employers; there are probably thousands of people out there that call themselves “web designers” despite having no real understanding of the basics of design.

    But employers’ focus on tools encourages this. Job descriptions far more often demand that potential employees know Photoshop, HTML, CSS, and JavaScript than than you know layout, color, typography, usability, and information architecture. This is really flawed thinking, in my mind.

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  • Blog entry // 08.09.2007 // 9:26 PM // 123 Comments

    The myth of content and presentation separation

    One of the hallmark attributes of web standards-based design is the concept that proper use of semantic (X)HTML and CSS completely abstracts the presentation of a site from its content. One key real-world benefit of this separation is that come redesign time, one only needs to change or replace the CSS stylesheet, and needn’t lay so much as a finger upon the hallowed grounds we call markup. I’m here to say that this mantra isn’t much more than a fairy tale.

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  • Photo // 04.08.2007 // 10:07 PM // Lawrence, KS // flickr

    Web Standards Creativity

  • Photo // 04.08.2007 // 10:07 PM // Lawrence, KS // flickr

    Web Standards Creativity

  • Photo // 04.08.2007 // 10:06 PM // Lawrence, KS // flickr

    Web Standards Creativity

  • Photo // 04.08.2007 // 10:06 PM // Lawrence, KS // flickr

    Web Standards Creativity

  • Photo // 04.08.2007 // 10:05 PM // Lawrence, KS // flickr

    Web Standards Creativity

  • Photo // 04.08.2007 // 10:05 PM // Lawrence, KS // flickr

    Web Standards Creativity

  • Photo // 04.08.2007 // 10:04 PM // Lawrence, KS // flickr

    Web Standards Creativity

  • Photo // 04.08.2007 // 10:04 PM // Lawrence, KS // flickr

    Web Standards Creativity

  • Photo // 04.08.2007 // 10:02 PM // Lawrence, KS // flickr

    Web Standards Creativity

  • Photo // 04.08.2007 // 10:02 PM // Lawrence, KS // flickr

    Web Standards Creativity

  • Photo // 04.08.2007 // 10:01 PM // Lawrence, KS // flickr

    Web Standards Creativity

  • Photo // 04.08.2007 // 10:01 PM // Lawrence, KS // flickr

    Web Standards Creativity

  • Photo // 04.08.2007 // 10 PM // Lawrence, KS // flickr

    Web Standards Creativity

  • Photo // 04.08.2007 // 10 PM // Lawrence, KS // flickr

    Web Standards Creativity

  • Photo // 04.08.2007 // 9:58 PM // Lawrence, KS // flickr

    Web Standards Creativity

  • Photo // 04.08.2007 // 9:57 PM // Lawrence, KS // flickr

    Web Standards Creativity

  • Photo // 04.08.2007 // 9:57 PM // Lawrence, KS // flickr

    Web Standards Creativity

  • Photo // 04.08.2007 // 9:55 PM // Lawrence, KS // flickr

    Web Standards Creativity

  • Photo // 04.08.2007 // 9:55 PM // Lawrence, KS // flickr

    Web Standards Creativity

  • Photo // 04.08.2007 // 9:54 PM // Lawrence, KS // flickr

    Web Standards Creativity

  • Photo // 04.08.2007 // 9:54 PM // Lawrence, KS // flickr

    Web Standards Creativity

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