Jeff Croft

I’m a digital product designer and developer in Seattle, WA. I currently work with nGen Works, and recently co-founded Lendle, a Kindle book sharing service.

Some of my clients include Facebook, Microsoft, Yahoo!, Copious, The New York Review of Books, The Lawrence Journal-World, and the University of Washington.

I’ve authored two books on web and interactive design and spoken at dozens of conferences around the world.

Link // 05.30.2009 // 5:15 PM // 0 Comments

Introducing Typekit

Jeff Veen, who I have mad, mad respect and admiration for, announces his company’s new project: TypeKit. It’s basically a hosted solution for web fonts, wherein Jeff and team negotiate a license with font foundries, and then you (the average web developer) pay Jeff and team a fee in order to use the fonts. It will use standards CSS @font-face embedding, and automatically switch out Opentype for EOT based on a user’s browser. This all sounds great, but the post is a bit short on details, and I definitely have questions: will it scale? How much will it cost? What will the license look like? All concerns people have over a subscription-based music service versus the iTunes model apply, here. What happens when you unsubscribe? Are the plans per-site or per-designer? And so forth. So, bottom line: sounds like there’s a lot of potential, here, but I’ll save my fanboyish excitement for when I have more information.

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