Jeff Croft

I’m a product designer in Seattle, WA. I lead Design at a stealthy startup. I recently worked at Simply Measured, and previously co-founded Lendle.

Some of my past clients include Facebook, Microsoft, Yahoo!, and the University of Washington.

I’ve authored two books on web and interactive design and spoken at dozens of conferences around the world.

But seriously, who gives a shit?

Link // 08.25.2005 // 3:27 PM // 0 Comments

Is 1024 okay?

My take: designing for 1024px wide screens was an okay choice for ALA — because it suits their target audience. It’s probably not an okay choice for everyone. On the K-State website, which I think is representative of a wide range of different types of u

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